Festive celebrations are a global phenomenon, marked by a rich tapestry of traditions and customs unique to every region. Whether it’s the resplendent lights of Diwali in India, or the vibrant festivities of Brazil’s Carnival, these occasions transform societies into pulsating hubs of activity. Yet, behind the scenes, retailers grapple with a formidable challenge: tackling … Continue reading The Great Supply Chain Balancing Act: Juggling the Festive Season Rush